
Trix CRM Suite
Trix CRM, developed by Dyn Edge Sdn. Bhd. (established 2008, Kuala Lumpur), is a full web-based omnichannel customer engagement and operations platform serving enterprises across Southeast Asia, including multinationals, government agencies, and telecom companies. It consolidates helpdesk ticketing, telesales, debt collection, official WhatsApp Business API, and social media channels into a single operational tool.
Official WhatsApp Business API integration
for compliant, high volume two-way customer messaging
Helpdesk
with SLA management, ticket consignment, case escalation workflows, and full audit trail
Sales Force Automation (SFA) covering lead management, pipeline tracking, telesales scripts, and field sales on iOS/Android
Debt Collection and Asset Management modules purpose-built
for financial services, telco, and government workflows
AI Chatbot
for automated customer self-service across WhatsApp, web chat, and social channels
Trix CRM is a web-based omnichannel customer engagement platform designed for enterprises in Southeast Asia that need to manage customer interactions across WhatsApp, email, social media, and voice from a single system. It is particularly well suited for telecommunications companies, financial services organizations, government agencies, and retail businesses managing high volumes of customer communications.
Yes. Trix CRM integrates the official WhatsApp Business API, allowing organizations to send and receive compliant two-way messages at scale. This includes transactional notifications, customer support conversations, and outbound campaign messaging through verified business accounts.
Trix CRM includes a full helpdesk module with SLA management, ticket assignment and consignment, escalation workflows, priority classification, and a complete audit trail for every interaction. Supervisors can monitor team performance in real time and ensure service level commitments are met.
Yes. Trix CRM includes a dedicated Debt Collection module with features purpose-built for financial services, telecommunications, and government use cases. It supports structured collection campaigns, payment tracking, agent scripts, call outcome recording, and compliance documentation.
Trix CRM is distributed across Southeast Asia, including Indonesia, through the PT. Suria Solusi Indonesia partner network. Local deployment, Indonesian-language configuration, and technical support are available through our Jakarta-based engineering team.
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